Performance · 30 July 2026 · 4 min read

Why every major launch needs a stress test

Launch-day outages are almost always predictable. How load, soak and spike testing protect your reputation — and your budget.

Whether it is an enrolment window, a ticket release or a marketing campaign, high-profile launches put systems under unusual pressure. The good news: almost every launch-day failure can be found in advance.

Three tests that matter

  • Load testing confirms the system performs at expected peak traffic.
  • Soak testing runs sustained load for hours to reveal memory leaks and resource exhaustion.
  • Spike testing simulates sudden surges to check auto-scaling and graceful degradation.

Start with realistic traffic

A stress test is only as good as its traffic model. We build ours from your real analytics — user journeys, think times and device mix — so results reflect what will actually happen.

Turn findings into action

Every bottleneck we find is prioritised by impact and effort, then re-tested after the fix. Learn more about our project stress testing service.

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